Theri Kerala rights goes for an All Time Record price
Theri kerala rights has been grabbed Carnival Pictures & Friday Film House for 5.6 Cr excluding prints & Publicity. It's a Record Price for any Non-Malayalm film in Kerala beating #I which was bought for 5.35 Cr last year .
For breakeven Theri has to gross atleast 13.5 Cr depending on Distributor Share terms . If they can get 60% for atleast a week, then 13.5 Cr will be enough for Distributor to enter safe zone. Else taking flat 50% share on Nett it has to gross 14cr. With 10.7 Cr gross Thuppakki is Vijay's beat collection till date in Kerala.